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27

Apr

Social Media: You have to jump in even if you don’t understand it

Posted by Kim  Published in virtual workspace

I know everyone is tired of the “what is social media” question, but I found this article to be a great quick-and-dirty argument for embracing social media as it happens. It really nails down how the internet became an essential part of business (apparently sometime in late 1997) and concrete examples of how companies jumped [...]

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Tags: bad marketing, fan pages, guerilla marketing, haters to the left, interesting, internet demographics, networking, overcoming technophobia, social media marketing, social networking, twitter, viral marketing, work smarter

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31

Mar

But I Don’t Have Time For (Twitter, Facebook, LinkedIn…)

Posted by Kim  Published in virtual workspace

One of the most interesting and valuable-to-me blogs I read is The Fluent Self. Authored by a woman named Havi and her promiscuous duck, this blog provides great intellectual and business insights in such a way that it feels like your best friend is gently but honestly nudging you in the right direction.
This particular post [...]

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Tags: bottom line, facebook, haters to the left, internet demographics, networking, social media marketing, social networking, tweets, twitter, viral marketing

1 comment

25

Mar

Too Much Twitter?

Posted by Kim  Published in virtual workspace

This funny video (warning- mild profanity, may be NSFW), while overlooking Twitter’s better points, is pretty funny.

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Tags: internet memes, just for fun, productivity, social networking, tweets, twitter, video blogging

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16

Mar

Web 2.0 & Your Company

Posted by Kim  Published in virtual workspace

Instead of sending online shoppers coupons or information about sales, executives and employees at Henderson, Nev.-based Zappos.com regularly tweet about what happens to them at the airport, the fact that they eat marshmallows in between phone calls and the state of the economy.
This article in the New York Times is so informational, I can barely [...]

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Tags: facebook, guerilla marketing, internet demographics, networking, overcoming technophobia, social media marketing, social networking, tweets, twitter

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9

Mar

My Edict on Twitter Sins

Posted by Kim  Published in virtual workspace

So, I’ve been active on Twitter for an entire 50 days now. What’s that in Twitter years? And being the old Twitter salt I now am, I am entitled to list my top Twitter pet peeves. So here they are, not in any order of importance.

Excessively Retweeting Yourself: “In case you missed it.” I [...]

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Tags: bad marketing, current events, guerilla marketing, happy clients, internet demographics, networking, social media marketing, social networking, tweets, twitter, viral marketing

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7

Mar

The Comprehensive Guide for the Twitter Newbie

Posted by Kim  Published in virtual workspace

What exactly *is* Twitter? And why do I need to use it?
I get this question from clients a lot. The other part of the Twitter question seems rooted in misconception. No wants to read you liveblogging your lunch! Until not too long ago, I was one of the people that didn’t really “get” Twitter.
Then I [...]

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Tags: guerilla marketing, internet demographics, networking, overcoming technophobia, social media marketing, tweets, twitter, viral marketing

1 comment

26

Feb

Twitter for Newbies: Tweep It Out!

Posted by Kim  Published in virtual workspace

I will admit it- even as an early adopter, I was slow to “get” Twitter. My account sat dormant and silent for months, and when I came across Twitter-related news, I kind of glazed over. But fellow VAs (thankfully) kept banging on about it, and I started knocking around on the site- and it’s been [...]

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Tags: current events, guerilla marketing, internet demographics, networking, overcoming technophobia, social media marketing, social networking, tweets, twitter, viral marketing

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26

Jan

Twitterers 1, Motrin 0

Posted by Kim  Published in Uncategorized

Via JK Virtual Office Resources, a cautionary tale for the internet age about the power of good and bad internet attention and your brand. Background: Motrin created some ads that unintentionally portrayed mothers in a less than flattering light. From the article, some key points:
…outraged mums, furious at the suggestion that their babies were a [...]

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Tags: bad marketing, facebook, guerilla marketing, happy clients, networking, overcoming technophobia, social media marketing, social networking, tweets, twitter, viral marketing

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23

Jan

Bank Of America Tweets Customer Service

Posted by Kim  Published in Uncategorized

Well, this is cool. Anyone who has quietly gone crazy navigating a phone tree that needs serious pruning knows how frustrating blind waiting can be. (Is this going to be five minutes or five hours?!?)
Bank of America has been using Twitter to help customers more thoroughly and expeditiously. If Bank of America can use that [...]

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Tags: happy clients, overcoming technophobia, twitter, work smarter

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22

Jan

Tutorial: Inkscape for Beginners

Posted by Kim  Published in Uncategorized

Inkscape has been invaluable to me personally and professionally. This video is a great beginner’s how-to, with a bonus explanation of the benefits of open source software.
YouTube – how to use inkscape.

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Tags: design love, inkscape, open source, presentations, twitter, virtual workspace

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17

Jan

Twitter scoops major media outlets on Hudson plane crash

Posted by Kim  Published in Uncategorized

Who had the best coverage of this week’s plane crash? For timeliness- Twitter. Below the snippet, the article covers the coverage pretty thoroughly.
Worth noting: Flight Captain C.B. Sully Sullenberger has a Facebook fan page with 197,077 fans as of this post.
… a US Airways jet made a water landing on New York’s Hudson River, shortly [...]

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Tags: breaking news, facebook, fan pages, social media marketing, social networking, tweets, twitter

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Recent Entries

  • Where are all the new posts?
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  • Social Media: You have to jump in even if you don’t understand it
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  • But I Don’t Have Time For (Twitter, Facebook, LinkedIn…)
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  • Too Much Twitter?
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Recent Comments

  • Social Media: You have to jump in e… in But I Don't Have Time For (Twitter, Facebook, Link…
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  • Random Selection of Posts

    • Twitterers 1, Motrin 0
    • Freedom’s just another word for nothing left to lose.
    • Web 2.0 & Your Company
    • Where to find the Inauguration
    • It’s official!
    • Twitter for Newbies: Tweep It Out!
    • Too Much Twitter?
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